How low will they have to go?

Every Monday morning I walk through a shopping centre in Slough on my way to BlackBerry’s lovely serviced-office-complex. On the way I pass a generic sportwear shop, and can’t help but notice their window display.

A week ago they were selling En-ger-land merchandise off at 70% off…

This week they’re trying to flog it at 90% off?

What a contrast with the hope and pride we felt just 6 weeks ago?

This entry was posted on July 17, 2006 at 2:08 pm and is filed under Branding gone bad. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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Ideas Department